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Question
A DVD manufacturing company is considering involving the suppliers of the electronic components used in its DVD players/recorders in the concept development and design of a new version of its products. Research has shown that including suppliers will result in:
a. bringing products to the market more slowly because getting their input takes time.
b. an increased cost because they must be paid for their contributions.
c. a higher quality of product as their ideas can be incorporated into the design.
d. short-term supplier relations.
Answer
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