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Question
A firm's marketing department plans to introduce a new product into the market. The department invites suggestions from employees about the new product. New employees at the firm are also given an exhaustive orientation by the HR department about the company's vision and goals, and how the firm's products have traditionally formed an integral part of their daily work life. This orientation activity organized by the HR department is an example of _____.
A. brand alignment
B. brand extension
C. brand equity
D. brand valuation
E. brand earnings
Answer
This answer is hidden. It contains 338 characters.
Related questions
Q:
Identify the correct statement regarding companies that are ethical and successful.
A. They are solely concerned about the benefits of the company while making business decisions.
B. The owners most often assume responsibility for the actions of the company rather than the employees.
C. They are less concerned about the interests of the people involved in the business.
D. Their main aim is to maximize profits in all their transactions.
E. They have a sense of purpose and vision that the employees value and use in their day-to-day work.
Q:
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A. freedom of conscience
B. first refusal
C. freedom of speech
D. privacy
E. free consent
Q:
Hugh, HR manager at Brent & Sons Corp., keeps himself informed about the changing business trends and how they might have an impact on his firm. His capability allows the company to effectively organize its human resources and seize any opportunity for business expansion. Which role of an HR manager is Hugh playing in this scenario?
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B. Talent manger
C. Credible activist
D. Operational executor
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Q:
Which of the following is defined as a systematic, planned effort to attract, retain, develop, and motivate highly skilled employees and managers?
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B. Job analysis
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Q:
In an attempt to motivate its current employees and to attract skilled professionals, Labyrinth Inc. decides to increase salaries as well as year-end bonuses to its best performers. Which of the following HR functions is demonstrated in this scenario?
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C. Recruitment
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Q:
If a company, as part of its job redesign program, plans to set up teams to manufacture products, which of the following programs might it offer to help employees learn the ins and outs of effective teamwork?
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B. Recruitment programs
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Q:
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C. Training
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Q:
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Q:
How can an HR department that is considered its company's strategic partner help the company gain a competitive advantage?
A. By handling administrative tasks with a commitment to quality
B. By providing business partner services to meet the company's goals
C. By providing skills training and career development programs
D. By providing the needed human resources to the company and understanding the existing ones
E. By answering questions on employee hiring and benefits
Q:
Fiona, a manager at Norman Corp., was responsible for workforce analytics in the organization. Her supervisor, Martin, argued that it was an unnecessary expense as he believed that collecting employee-related information was just an administrative responsibility. Which of the following statements, if true, would weaken Martin's argument?
A. Fiona established policies regarding violations of company regulations.
B. Fiona identified subordinates who showed the potential to become leaders in the company based on the data.
C. Fiona prepared and distributed company publications on the organization's intranet.
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Q:
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B. credible activist
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D. business ally
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Q:
Jonathan is a part of the HR department in an advertising firm. During a performance review, Jonathan realized he does not know the details of the job performed by a certain group of employees. However, he proceeds with the review and evaluates their performance. Which of the following is most likely to have occurred after the performance review?
A. The outcome was easier to evaluate than the specific behaviors of the employees.
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C. The performance review was deemed redundant because Jonathan did not know the details of the employees' jobs.
D. Jonathan did not have enough data to complete the performance review because he did not have the employees' job details.
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Q:
Which of the following responsibilities is specifically associated with the HR function of support for strategy?
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Q:
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Q:
Identify the correct statement regarding human resources.
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Q:
Which of the following describes the employees of an organization in terms of their training, experience, judgment, intelligence, relationships, and insight?
A. Performance management
B. Human capital
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Q:
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B. materials management.
C. human resource management.
D. labor laws.
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Q:
Being able to influence people and build interpersonal relationships is an important characteristic of a successful HR professional.
Q:
Evidence-based HR refers to the practice of initiating disciplinary action against employees only in the presence of clear and demonstrable proof of undesirable behavior.
Q:
Human resource management requires the ability to communicate through a variety of channels.
Q:
When a person evaluating performance is not familiar with the details of a job, outcomes tend to be easier to evaluate than specific behaviors.
Q:
Identify the statement that accurately represents the Americans with Disabilities Act.
A. It permits an employer to cut down on fringe benefits of individuals with disabilities.
B. It permits discrimination in areas such as layoffs and leaves.
C. It goes beyond prohibiting discrimination to require that employers take steps to accommodate individuals covered under the legislation.
D. It classifies a person who needs ordinary eyeglasses or contact lenses to perform each major life activity with little or no difficulty as disabled.
E. It is used to protect individuals with conditions such as obesity and substance abuse.
Q:
The Vocational Rehabilitation Act of 1973 was introduced to enhance employment opportunity for _____.
A. women
B. minors
C. older employees
D. individuals with disabilities
E. minorities
Q:
Which of the following statements reflects a violation of the Age Discrimination in Employment Act?
A. Older employees are permitted to work even after attaining the retirement age.
B. Employees over the age of 40 are asked to retire as part of a company's downsizing program.
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Q:
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B. retaliation
C. participation in a proceeding
D. discrimination
E. affirmative action
Q:
Which of the following is enforced by the Equal Employment Opportunity Commission?
A. Thirteenth Amendment
B. Rehabilitation Act of 1973
C. Fourteenth Amendment
D. Executive Order 11246
E. Americans with Disabilities Act of 1990
Q:
Which of the following agencies is primarily responsible for enforcing the laws passed by Congress?
A. The U.S. House of Representatives
B. The U.S. Senate
C. The executive branch of the government
D. The legislative branch of the government
E. The U.S. Cabinet
Q:
Define electronic human resource management (e-HRM). List the applications of social networking tools employed by organizations to assist human resource management.
Q:
Amy is a human resource consultant who runs and operates her own business from her home. She is often hired by businesses to present one- or two-day workshops on various topics within her field of expertise. Amy is a(n):
A. independent contractor.
B. permanent employee.
C. temporary employee.
D. contract company worker.
E. temporary worker.
Q:
The new type of psychological contract has resulted in reduced:
A. creativity.
B. employee compensation.
C. flexibility.
D. training and development opportunities.
E. job security.