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Question
A widely dispersed market favors which promotional method?
a. Personal selling
b. Sales promotion
c. Personal promotion
d. Advertising
Answer
This answer is hidden. It contains 1 characters.
Related questions
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a. collateral
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d. tangible
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a. True
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Floyds income statement showed for the current year his company had an operating income of $45,000 and his balance sheet showed total assets of $300,000. His return on assets is _________ percent.
a. 30
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a. True
b. False
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Making funds available to cover losses that cannot be eliminated by risk control
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In order to be appropriately considered a market, a group of customers or potential customers must have
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A buildup process requires a small business to identify all potential buyers in a target market's submarkets and then combine these estimates to determine the calculated demand.
a. True
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a. True
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A market is best defined as a geographical area that is of commercial interest to the entrepreneur.
a. True
b. False
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Personal interview surveys are attractive as a marketing research method because these are inexpensive to conduct.
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a. True
b. False
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a. True
b. False
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Define the term market and explain the key ingredients of that definition.
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Which emerging model of e-commerce is used to generate significant amounts of advertising revenue?
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a. receipt of an investment tax credit.
b. a decrease in investment risk.
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What are the qualifications of partners?
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Liability on the part of an owner that extends beyond the owners investment in the business
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b. accrued expenses.
c. owners' long-term debt.
d. owners' equity.
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Bernard has just learned that on the balance sheet, the assets must equal the ___________ plus the _______________.
a. money borrowed from others, money invested by the owners
b. accounts receivable, accounts payable
c. accumulated depreciation, asset value
d. net profit, retained earnings
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In order to derive a cash flow statement, the owner must add back the _____ to the income statement.
a. depreciation expense
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a. marketing plan.
b. statement of cash flows.
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a. 2 years
b. 6 months
c. 1 quarter
d. 12 months