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Question
ABC Co. wants to market their products in Brazil. Armed with the design and manufacturing capability, ABC looks for a company with the distribution channels and knowledge of the Brazilian culture necessary to market their products. After conducting research, ABC decides to form a partnership with XYZ Inc. in Brazil. The company will be jointly owned and operated. In this scenario, ABC Co. forms a(n) __________ with XYZ Inc.a) franchise
b) joint venture
c) licensing agreement
d) operating subsidiary
Answer
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