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Question
According to research by American Business Media, when business people saw an advertisement in more than one medium it caused:A) a higher level of brand awareness and brand purchases.
B) an increase in sales.
C) the company or brand name to become top-choice.
D) the company or brand name to become top-of-mind.
Answer
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Related questions
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Successful global integrated marketing communication campaigns include all of the following tactics except:
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One of the problems with the percentage of sales budgeting method is:
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