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Question
All of the following are true about the price element of services EXCEPT:
A. price can be referred to in a variety of terms.
B. price can affect consumer perceptions of the service.
C. price techniques like on-peak pricing are used to manage variations in supply for the service.
D. price can be used in capacity management.
E. price can be used in services to imply a higher quality.
Answer
This answer is hidden. It contains 282 characters.
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