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Question
Amanda plans to go for a run after her classes are over. As she is lacing up her running shoes, she notices that one of the shoe's seams is unraveling and she thinks it is about time for a new pair. In which stage of the consumer purchase decision process is Amanda at that moment?A. information search
B. problem recognition
C. purchase behavior
D. alternative evaluation
E. prepurchase cognition
Answer
This answer is hidden. It contains 254 characters.
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