Question

An analysis that compares the answer to the question: "How important is each of these attributes to you for an overnight delivery service?" (e.g. on-time delivery, accurate invoicing, price, and so forth) when comparing several delivery service companies with a rating scale that rates these companies on the quality of their service on these same attributes is known as a(n) _____.
A.moderator analysis
B.contingency analysis
C.importance-performance analysis
D.index analysis

Answer

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