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Question
An Asian-American family whose relatives emigrated four generations ago has three children. The oldest son, George, is in medical school. Susan, at the age of 21, is a concert pianist. Brent is a second-year business student. This family is likely to exhibit which of the following Asian American buying patterns?A. non-assimilated, yet celebrating their culture by purchasing authentic Asian goods
B. assimilated, exhibiting buying patterns very much like other typical American consumers
C. assimilated, yet celebrating their culture by seeking traditionally Asian occupations
D. non-assimilated, due to inherent differences in Asian subcultures that transcend generations
E. non-assimilated, exhibiting buying patterns very much like other typical American consumers
Answer
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