Question

"An Intersectional Analysis of "Sixpacks', "Midriffs', and "Hot Lesbians' in Advertising, Rosalind Gill
Gil uses an intersectional analysis to examine practices of "sexualization" in advertising. She demonstrates that sexualization is not "a singular unmarked process'. She finds that "commodified sexiness" in advertising is linked to "the politics of looking." She argues that patterns of sexualization vary, having different determinants and modes of representation, and that they are "read in radically different ways" depending on the specific intersections of gender, age, class, sexuality and racialization.
Gil finds that one of the most profound shifts in visual culture in the last two decades has been the increase in representations of:
a. sexualized women.
b. previously underrepresented races.
c. the male body.
d. sexualized food commodities.

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