Question

As a part of her I2P analysis, Amanda conducted a survey in which she asked her potential consumers about their interests. She did the survey to match market demand to a new product idea she has. Amanda addresses which of the following aspects of the I2P analysis?

A. The novelty of the product

B. The extent of IP protection for the idea

C. The reasons for customers to buy the product

D. The royalty that the product is likely to generate

Answer

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