Question

At one time, Heinz made its own brand of soups. The company also produced those same soups to be sold as store brands. The Heinz soups and store-brand soups were differentiated only by their label. If Harris Pilton bought Heinz soup because she said, Everyone knows the store-brand soup is nasty, this indicates

a. consumer cooperation.

b. product homogeneity.

c. product differentiation.

d. a cartel exists.

e. monopolization by Heinz.

Answer

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