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Question
Briefly explain the difference between a planning outline and a speaking outline.Answer
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If price is one of your strong selling points, you _____________
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When it comes to persuasive messages, the indirect approach _____________
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An example of faulty logic is to assume that one event caused another just because it happened first.
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Logical flaws include circular reasoning.
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Induction refers to reasoning from a generalization to a specific conclusion.
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Abstract concepts such as freedom, prestige, or success can be used to enhance the emotional content of persuasive messages.
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When deciding on the approach to take in composing a persuasive message, an important factor to take into account is your corporate culture.
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All persuasive messages are by nature unethical.
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To devise an effective persuasive message, you need to analyze audience members and then appeal to their needs.
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