Question

Call Interactive, Inc. is a telephone survey research firm. Telephone interviewers sit at computer monitors that display the questions one question at a time along with precoded possible responses for each question. The interviewer reads the question, and when the respondent answers, the interviewer enters his or her answers directly into the computer. This is an example of _____.
A.voice-activated telephone interviewing
B.computer-assisted telephone interviewing
C.random digit dialing
D.noninteractive interviewing

Answer

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