Question

CHAPTER 17: Behavioral Economics and Risk Taking

The hypothetical species Homo economicus is acutely aware of opportunities in the environment and

a. strives to maximize the benefits received from each course of action while minimizing the costs.

b. strives to minimize the benefits received from each course of action while maximizing the costs.

c. strives to equalize the benefits received and costs incurred from each course of action.

d. takes an action only if the benefits to society of this action outweigh the costs to society of this action.

e. never takes action because of the understanding that all individual actions are to the detriment of society.

Answer

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