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Question
Consumer-oriented sales promotions refer to
A. sales tools like coupons and premiums used to support a company's advertising and personal selling directed to ultimate consumers.
B. promotions where charitable contributions of a firm are tied directly to the customer revenues produced through the promotion of one of its products.
C. methods used to get a nonpersonal, indirectly paid presentation of a company or its products.
D. advertisements that show actual consumers using the product.
E. sales promotions that supplement advertising and personal selling and are directed to wholesalers, retailers, or distributors.
Answer
This answer is hidden. It contains 53 characters.
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