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Question
Disney chose Andre Lacroix to be CEO of Euro Disney, following his success as CEO of Burger King International. Disney chose an experienced international manager who lived in France, rather than send an American manager overseas, in part to eliminate the risk of expatriate failure. Expatriate failure occurs when thea. expatriate needs extensive training before he or she is able to accept the assignment.
b. cost of sending the manager to the foreign assignment is greater than the benefit gained.
c. expatriate's coworkers report that he or she is not fitting in well.
d. business that is managed by the expatriate loses money.
e. expatriate returns early because of an inability to perform.
Answer
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