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Question
Figure 16-5
According to Figure 16-5 above, C is the performance measure described by the accompanying quote "I will pay $5.00 for every purchase that originates from an ad on your site" under the Cost to Advertisers heading:
A. cost per click
B. click through rate
C. cost per action
D. conversion rate
E. cost per thousand
Answer
This answer is hidden. It contains 90 characters.
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