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Question
Figure 6-5
Figure 6-5 above outlines the distribution channels through which a product manufactured in one country must travel to reach its destination in another country. Channels of distribution in global marketing are often long and complex. Box A represents the __________ and Box B identifies the __________.
A. seller; exporter
B. seller; seller's international marketing headquarters
C. seller international marketing headquarters; channels between nations
D. channels between nations; channels within foreign nation
E. channels within foreign nation; foreign retailer
Answer
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