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Question
General Electric manufactures electric motors for its clothes dryers. The firm uses a formal vendor rating system to evaluate suppliers and notify those whose parts did not meet quality standards. If a supplier fails to correct the problem, GE will drop it as a future supplier. Which stage in the organizational buying decision process would GE make this evaluation?A. purchase decision stage
B. information search stage
C. postpurchase behavior stage
D. alternative evaluation stage
E. problem recognition stage
Answer
This answer is hidden. It contains 109 characters.
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