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Question
Gerald Rupert is a retired race car driver. He is writing a book and planning a video release to share his racing experiences. He is trying to decide whether to market these items directly to consumers over the Internet or to use intermediaries. To make this decision, he needs to know the pros and cons of each route. Provide the necessary information and make a recommendation to him.
Answer
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Related questions
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What are the factors that determine whether switching to a new technology will benefit a firm?
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Once a new product design becomes a dominant design:
A. the product is no longer profitable.
B. it becomes difficult for competitors to imitate.
C. the architecture on which the industry can focus its efforts is destabilized.
D. the product design is adopted by the majority of producers.
Q:
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The path a technology follows through time is termed as technology trajectory.
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B. technological spillover
C. technological retardation
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A. agglomeration economies
B. incubator economies
C. virtual economies
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Which of the following is true of externalities?
A. All externalities are negative in nature.
B. They are only borne by individuals responsible for creating them.
C. Technological innovation results in complete eradication of negative externalities.
D. Externalities can be in the form of benefits reaped by individuals.
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Technological innovations increase:
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B. product life cycles.
C. the time required for product development and introduction.
D. the production costs of multiple product variations.
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Technological innovation decreases the amount of output achievable from a given quantity of labor and capital.
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The influence of a dominant design can extend beyond its own technology cycle.
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A legally induced adherence to a dominant design is not possible.
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Network externalities cannot arise in markets that do not have physical networks.
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The learning curve indicates that the more units a company produces of an item, the more each unit will cost.
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What are the factors that determine whether switching to a new technology will benefit a firm?
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How can the s-curves be used as a prescriptive tool? What would be the limitations of this approach?
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Once a new product design becomes a dominant design:
A. the product is no longer profitable.
B. it becomes difficult for competitors to imitate.
C. the architecture on which the industry can focus its efforts is destabilized.
D. the product design is adopted by the majority of producers.
Q:
Iris is quite skeptical about new innovations and is most likely to adopt something new only after experiencing peer pressure to adopt the new innovation. However, she is not so risk averse that she will wait until all uncertainty of a new technology has been resolved; she is willing to accept a little uncertainty if her peers already use the product. Which of the following adopter categories does Iris belong to?
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C. a bundling relationship.
D. disintermediation.
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A. it is giving away its own installed base or complementary goods advantages to competitors.
B. it is providing a significant incentive to the owners of its previously developed consoles to buy the new console.
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A. introduce the new technology right away and increase its market lead while taking away profits from its existing line of smartphones.
B. delay introduction of the next generation product until profits have begun to significantly decrease for the existing line of smartphones.
C. use up most of its financial resources in promoting the new phone.
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If a firm's objective is maximum market skimming, it will initially set a high price on new products.
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A. substitute products
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C. consignments
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A. the firm must reduce its production capacity.
B. the firm should improve its efficiency to target the mass market.
C. the early majority market becomes saturated.
D. the early majority market is ready to buy the product.