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Question
Given that users are more likely to download an app if it's free, consider offering a free ________ version of your app to encourage users to try it. For example, if your app is a game, you might offer a free version with just the first few levels. When the user has finished playing the free levels, the app would offer an option to buy through Google Play your more robust app with numerous game levels. According to a recent study by AdMob, upgrading in this manner is the number-one reason why users purchase a paid app.Answer
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Related questions
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