Question

Groupon built its business model on the premise that
A. consumers would be receptive to online sweepstakes.
B. businesses would be willing to post their 30-second TV advertising on a social network.
C. consumers would want to "check in" and earn points and badges for visiting businesses.
D. consumers would band together and try a new product or service if businesses would offer lower prices to entice them to take advantage of a daily deal offered to them.
E. consumers would be willing to pay for fun and exciting online video games that are playable on their smartphones and tablet devices.

Answer

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