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Question
Head-to-head positioning requires a product to
A. compete with products from competitors of the same size and country of origin.
B. compete with competitors on similar product attributes but in a different market.
C. compete with competitors on similar product attributes in the same market.
D. compete against very similar products from its own company.
E. compete against a single competitor with an identical offering.
Answer
This answer is hidden. It contains 113 characters.
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