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Question
Health providers have voiced concerns about the use of pesticides and the negative effects they possibly have on our health. A large insurance company is willing to sponsor a meeting of the nation's largest organic growers, pesticide producers, and retailers of organic foods if there is an interest in a cooperative effort to improve customers' perception of eating healthy. What type of survey technique would be most appropriate for determining if there is any real interest in such a meeting?a. cyber focus groups
b. executive interviews
c. mall intercept interviews
d. CLT interviews
e. in-home interviews
Answer
This answer is hidden. It contains 115 characters.
Related questions
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a. lead qualification
b. lead generation
c. sales presentation
d. the close procedure
e. moving through the sales continuum
Q:
Consultative selling:
a. uses limited sales planning
b. uses a "lone wolf" approach to selling
c. sells advice, assistance, and counsel rather than products
d. uses short-term follow-ups, which focus on product delivery
e. emphasizes closing the sale during the sales presentation
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All of the following statements characterize the traditional personal selling approach EXCEPT:
a. Traditional selling focuses on closing sales.
b. Traditional selling uses short-term follow-ups that focus on product delivery.
c. Traditional personal selling takes a team approach to the account.
d. Salespeople sell products not advice and assistance.
e. Proposals and presentations used emphasize pricing and product features.
Q:
Relationship selling is also called:
a. long-term selling
b. win-win selling
c. consultative selling
d. experiential selling
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a. trade allowance
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c. P-O-P discount
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b. relationship selling
c. consumer promotions
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a. premium
b. free sample
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c. Sweepstakes are promotions that require participants to exhibit some skill.
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b. lead times
c. mode of transportation to be used
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a. electronic data interchange (EDI)
b. distribution resource planning (DRP)
c. third party logistics firm (3PL)
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_____ is the direct electronic transmission, from computer to computer, of standard business forms between two organizations. When this technique is used, orders can become virtually paperless, and information about the order is available to both firms.
a. Business prioritizing
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b. transportation
c. order processing
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b. Functional
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a. Arm's Length
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c. exclusive
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b. conventional channel
c. vertical marketing system
d. reciprocal channel
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Q:
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e. Channel functionaries
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b. create specialization of labor
c. create economies of scale
d. take title to the products they sell
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a. forward integration
b. contact efficiency
c. elimination of temporal discrepancies
d. sorting
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d. spatial
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b. discrepancy of quantity
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