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Question
Ian is developing a business plan for his company. Along with the other sections, the business plan will also include the marketing plan of his company. To avoid duplication of information, which of the following should Ian typically avoid including as a key component of the marketing plan?A. Specific details about the company's target market
B. Information about the company's present and near future situation including competitors
C. Balance sheets and income statements of the company
D. Details of the company's differential advantage
Answer
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