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Question
If the aspects that customers have come to expect in a technology are difficult for competitors to imitate, a technology leader:
a. will have to bear monopoly costs.
b. can yield sustained monopoly rents.
c. will have lower bargaining power.
d. will have higher switching costs.
Answer
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Related questions
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If a firm willingly cannibalizes its existing products with more advanced products, the firm can make it very easy for other firms to achieve a technological lead large enough to prove persuasive to customers.
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