Question


Imagine that Eveready has developed solar rechargeable batteries that cost only slightly more to produce than the rechargeable batteries currently available. These solar batteries can be recharged by sunlight up to 5 times, after which they are to be discarded. Unfortunately, the production process cannot be patented, so competitors could enter the market within a year. Which of the following is the best description of the product life cycle of this product?
A. rapid growth followed by rapid decline
B. long, level beginning, and rapid ascent
C. moderately slow introduction, followed by modest growth, gradually leveling off
D. high introductory sales, with rapid decline
E. high initial sales followed by slow decline

Answer

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