Question

In order to foster an understanding of the need for change, change leaders should do which of the following?

a. Make sense out of internal and external data, understand the perspectives of stakeholders and their own concerns and perspectives

b. Engage the marketing team to communicate the vision and plan clearly

c. Persuade everyone to adopt their point of view so they have complete buy-in

d. Work to understand how they compare against competitors so that they can put the need for change in a larger context

Answer

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