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Question
In terms of foreign exchange, which of the following is true of leading and lagging strategies?A.They primarily protect long-term cash flows from adverse changes in exchange rates.
B.They are used to minimize economic exposure of companies.
C.They can help firms minimize their transaction and translation exposure.
D.They involve accelerating payments from strong-currency to weak-currency countries.
E.They are limited by governments because they create pressure on strong currencies.
Answer
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Which of the following occurs when a government increases the money supply?
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Q:
What is meant by translation exposure?
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B.The variables contained in this model typically include relative money supply growth rates, inflation rates, and interest rates.
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If a firm favors a push strategy, using direct selling to educate potential consumers about the features of its products, what kind of products would it most likely sell?
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Which of the following is true of the barriers to international communication?
A.Noise tends to increase the probability of effective communication.
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C.Many international businesses try to promote positive source effects by deemphasizing their foreign origins.
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According to research, when do consumers usually use the country of origin as a cue when evaluating a product?
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B.When consumers lack detailed knowledge of a product
C.When an advertising campaign stresses the positive performance attributes of a product
D.When a limited number of messages compete with each other for consumers' attention
E.When a firm resorts to personal selling instead of mass media advertising