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Question
In the market environment, strategies are intermediated by public and private institutions, whereas in the nonmarket environment, strategies are intermediated by markets.
Answer
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Related questions
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TMX, a manufacturing company based in the U.S. decides to expand to emerging market countries in Africa. The company uses individualized incentives to motivate employees in its new branches but find that such incentive programs are not working. Which of the following is the most likely explanation for its failure?
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Nonmarket strategy is essential because in its absence competitors in the nonmarket environment will influence the outcome of issues and shape the rules of the game to their advantage.
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Describe the nonmarket environment. Why has the nonmarket environment grown in importance and complexity over time?
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