Question

Individual interviews involve
A. several people asking the same person the same questions over a period of time to check for answer reliability.
B. asking respondents in a shopping mall to fill out a brief survey.
C. a single researcher asking questions of one respondent.
D. having the interviewee talk about specific aspects of a product or service using a video camera in his/her natural use environment.
E. a panel of respondents participating in a guided discussion lead by an experienced moderator.

Answer

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