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Question
Jamie goes shopping with a friend and notices her friend's durable ripstop nylon wallet. She thinks of her own worn wallet and realizes she needs a new one. In which stage of the consumer purchase decision process was Kristi when she had this realization?A. information search
B. problem recognition
C. purchase behavior
D. alternative evaluation
E. pre-purchase cognition
Answer
This answer is hidden. It contains 202 characters.
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