Question

Joes Diner, a fast food restaurant, has recently added a childrens play area within its premises that allows parents to dine in peacewhile their children are safe in the playing area. According to the Kim and Mauborgnes model, Joes Diner is offering the _____ utility lever during the _____ stage of buyer experience cycle.

a. environmental friendliness, purchase

b. risk, supplements

c. convenience, use

d. simplicity, maintenance

Answer

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