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Question
Kit Kat Bar Photo
Consider the Kit Kat bar photo above. Kit Kat bars are marketed by Nestl worldwide. Kit Kat is pronounced "kitto katsu" in Japanese, which roughly translates to "surely win." Japanese teens eat Kit Kat bars for good luck, particularly when taking crucial school exams. This positive result might have been eliminated had the company used __________ and felt it necessary to use a name without an additional meaning.
A. intentional transliteration
B. semantic symbolism
C. back translation
D. semantic analysis
E. linguistic exchange
Answer
This answer is hidden. It contains 333 characters.
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