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Question
Mars, Inc. sells Snickers, Milky Way, Twix, Skittles, Dove, Starburst, M&Ms, and Three Musketeer candy. This variety of brand names is typical of a __________ strategy.
A. co-branding
B. multibranding
C. multiproduct
D. mixed brand
E. private branding
Answer
This answer is hidden. It contains 72 characters.
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