Question

Marta is a dean at Linden State University, a school with an enrollment of almost 20,000 students. In her daily activities, Marta has to deal with problems that involve students, faculty, curriculum, budgets, and a variety of other things.

Marta has turned her attention to cultivating undergraduate students in the near futurethree to five years from now. On which generation should she focus her attention?

A) the Baby Boomers, because they are looking for Continuing Education programs for self-improvement

B) Gen X, because they are looking to get advanced degrees so they can obtain high-paying jobs

C) Gen Y, because the job market is so difficult they are looking to specialize in a useful major such as accounting and biology

D) the Post-Millennials, because they are of the age that is just beginning to enroll in college

Answer

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