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Question
Miriam opened a yarn craft store in her small town based on her personal interests and hobbies. There were no competitors locally; the merchandise was readily available; and she had the initial capital to open the store. Yet her business failed. Too few customers visited her store. What was Miriams fatal flaw?
a. The merchandise was patent-protected. b. Miriam could not raise enough capital.
c. Miriam lacked industry knowledge. d. Miriam ignored the market limitations.
Answer
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