Question

NARRBEGIN: Baseball Dirt
Baseball Dirt
Dirt is not dirt when it comes to baseball fields. About two-thirds of the pro baseball fields got their dirt from a dirt farm in New Jersey called Partac Peat. The company markets a secret mix for the infield (resilient), the warning track (extra crunchy), and the pitcher's mounds (firm). Mounds come in red, brown, orange, and gray colors. Roger Bossard, the White Sox head groundskeeper, scouted nationwide for dirt before settling on the mix provided by Partac Peat. (He uses sand under the grassy areas of the playing field.)
NARREND
Refer to Baseball Dirt. The first time Roger Bossard purchased Partac Peat, it was most likely an example of which type of buying situation?
a. modified rebuy
b. new buy
c. habitual buying decision
d. buying heuristics
e. straight rebuy

Answer

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