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Question
NARRBEGIN: Specialty CakesSpecialty Cakes
Imagine you're planning an after-symphony fund-raising party, and you need a life-size grand piano cake. Or, you are a developer proposing a new shopping center to a group of investors, and you want to serve a cake shaped like an architectural rendition of the center. Is this impossible? No, you just need to contact Cecilia Villaveces Cakes. She actually built a life-size grand piano for a gala in Macon, Georgia. You can expect to pay anywhere from $75 to $10,000 for one of Cecilia's artistic creations, depending on complexity of design and size. She uses only the best ingredients, and no two cakes are ever quite alike.
NARREND
Refer to Specialty Cakes. Although many factors determine the prices charged by Cecilia Villaveces Cakes, the two primary determinants are:
a. costs of manufacturing and distribution costs
b. stage of the product life cycle and costs to the consumers
c. the demand for the good and cost to the seller
d. demand by the consumer and perceived quality
e. distribution and promotion strategies used by the cake maker
Answer
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