Question

NARRBEGIN: Wal-Mart
Wal-Mart
Wal-Mart, the world's largest retailer by revenue, announced that it will get back to its founder's roots by initiating more price cuts. Critics claimed that the giant was getting away from its original focus because it posted relatively high gross profit margins. CEO Mike Duke assuaged critics by saying Wal-Mart's $400 billion in sales will become even larger because the price cuts will attract more customers and it will lower its costs of goods sold.
NARREND
Refer to Wal-Mart. Many Wal-Mart stores have a full line of groceries and general merchandise with a wide range of services, such as a pharmacy, portrait studio, optical shop, and bank. Wal-Mart is an example of which type of discount store?
a. hypermarket
b. specialty discount store
c. extreme-value retailer
d. supercenter
e. category killer

Answer

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