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Question
One reason new products fail is that although most major corporations use a formal decision making process, sometimes they fail to critically evaluate the progress along the way. This is why many firms have a __________ to ensure that problems are corrected before proceeding to the next stage.
A. written protocol
B. Stage-Gate process
C. cross-functional team
D. prototype test
E. test market
Answer
This answer is hidden. It contains 271 characters.
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