Question


(p. 9) The Goods-Services Continuum consists of which set of the following categories?

A. No goods, some goods, even mix, some service, no service

B. Pure goods, core goods, core services, pure services

C. No service, some service, good service, excellent service

D. Self-service, help desk service, face-to-face service, service-with-a-simle

E. None of the above

Answer

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