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Question
(p. 51) Which of the following statements is true of marketing?
A. The marketing process is responsible for ensuring that the product design meets all the required specifications.
B. Marketers see themselves as responsible for ensuring product quality.
C. Marketers see themselves as providing products (or services) to customers who have already expressed a need for and a desire to purchase those products.
D. The marketing process is responsible for ensuring that the product gets manufactured within the stipulated period of time.
Answer
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Related questions
Q:
(p. 118-119) Discuss the Federal Sentencing Guidelines for Organizations.
Q:
(p. 127) The _____ is a government agency within the Federal Reserve that oversees financial products and services.
Q:
(p. 122) Under the Sarbanes-Oxley Act, any public accounting firms that audited the records of publicly traded companies were required to register with the _____.
Q:
(p. 119) Under the FSGO, the _____ is a fine that is set high enough to match all the organization's assets and basically put the organization out of business.
Q:
(p. 116) Under the Foreign Corrupt Practices Act, a _____ refers to any regular administrative process or procedure, excluding any action taken by a foreign official in the decision to award new or continuing business.
Q:
(p. 6) Universal ethics argues that:
A. societies can place different emphasis on different virtues.
B. ends justify the means.
C. there are certain principles that should apply to all ethical judgments.
D. everyone is committed to doing the right thing.
Q:
(p. 5) Which of the following indicates the rules of appropriate individual behavior?
A. Jamie had a strict family upbringing that had major impact on his personal moral standards.
B. Mitchell had never lied to her parents or done anything without their consent.
C. Damian always reaches the workplace before time and is always the last one to leave.
D. Alice travels to different countries for work and conducts herself according to the culture of the country she visits.
Q:
(p. 5) Which of the following is an example of simple truth?
A. Ronald lives a life true to his moral standard and is considered the ideal son by his parents.
B. Jonathan's personal value system helps him to stay away from simple conflicts.
C. Amelia believes that murder is wrong, a view supported by most people.
D. Cathy respects her parents and is always keen on helping her neighbors.
Q:
(p. 4-5) The difference between intrinsic value and instrumental value is that:
A. intrinsic value refers to the adoption of those standards that are ultimately unique to a society.
B. instrumental value refers to the quality by which the pursuit of one value is a good way to reach another value.
C. instrumental value refers to the quality by which a value is a good thing in itself and is pursued for its own sake, whether anything comes from that pursuit or not.
D. intrinsic value refers to values acquired through media and religion.
Q:
(p. 5) _____ can be said to have instrumental value.
A. Money
B. Self-respect
C. Happiness
D. Health
Q:
(p. 4) _____ can be said to have intrinsic value.
A. Money
B. A package holiday
C. A job offer
D. Health
Q:
(p. 4) Amanda and Ross have been chosen to go to Ethiopia for their university's International Student Exchange Program. They read about the beliefs, attitudes, practices, norms, traditions, cuisine, and music of Ethiopia to better adapt to the place. Amanda and Ross are reading about the _____ aspect of Ethiopia.
A. cultural
B. economical
C. political
D. philosophical
Q:
(p. 10) At the lowest level of moral development, a person's response to a perception of right and wrong is initially directly linked to the expectation of punishment or reward.
Q:
(p. 10) Arthur Dobrin identified 15 questions that one should consider when resolving an ethical dilemma.
Q:
(p. 7) The problem with universal ethics is the idea that the ends justify the means.
Q:
(p. 6) Virtue ethics is the concept of living your life according to the similar virtues of different societies.
Q:
(p. 4) A set of personal principles formalized into a code of behavior refers to a value system.
Q:
(p. 24) Ethical behavior should be the same both inside and outside a business situation.
Q:
(p. 6-7) Discuss at least one weakness of each of the ethical theories.
Q:
(p. 4) How do people arrive at the definition of what's right or wrong?
Q:
(p. 9) The first step in the three-step process for solving an ethical problem is to analyze the _____.
Q:
(p. 6) _____ is a theory more focused on the outcome of your actions rather than focusing on the apparent virtue of the actions themselves.
Q:
(p. 4) _____ is a particular set of attitudes, beliefs, and practices that characterize a group of individuals.
Q:
(p. 4) _____ refers to a study of how people try to live their lives according to a standard of "right" or "wrong" behavior.
Q:
(p. 10) _______ looks at the information available to us to resolve an ethical dilemma, and draw conclusions based on that information in relation to our own ethical standards.
A. Universal ethics
B. Utilitarianism
C. Ethical reasoning
D. Metaphilosophy
Q:
(p. 10) Which of the following questions is identified by Arthur Dobrin to resolve an ethical dilemma?
A. What do your feelings tell you?
B. What are the alternatives?
C. What can be done to resolve the problem?
D. What will people think of you if you don't find a solution?
Q:
(p. 10) Which of the following is the final step of the three-step process for solving an ethical problem?
A. Analyze the consequences
B. Plan a solution
C. Make a decision
D. Analyze the actions
Q:
(p. 32) The ethicalness of an activity is determined by the number of people who take the action.
Q:
(p. 31) When trying to resolve an ethical dilemma, the Golden Rule principle considers only legal aspects of the problem.
Q:
(p. 30) An ethical dilemma is a situation in which there is no obvious right or wrong decision, but rather a right or right answer.