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Question
(p.250)Ads for Travelers Insurance feature an umbrella, which represents the protection provided by the company. Because this image cuts across national boundaries and is readily understood in other countries, the umbrella can be called a(n):
A.icon.
B.logotype.
C.perceptual image.
D.signature.
E.international attribute.
Answer
This answer is hidden. It contains 51 characters.
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