Question

(p.207)An ad encouraging golfers to subscribe to "Golf magazine" has the following headline: "Play at the Top of Your Game." In this example, the creative message of the ad was used to:
A.persuade consumers to subscribe to "Golf Magazine."
B.inform readers that "Golf Magazine" is available through subscriptions.
C.persuade customers to buy multiple copies of "Golf Magazine."
D.persuade retailers to carry "Golf Magazine."
E.remind customers that "Golf Magazine" is the best-selling golf magazine available.

Answer

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