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Question
(p.143)Consumers' evoked sets are:
A.those members of the buyer's family who must be considered when a product is selected for purchase.
B.the combination of products that consumers finally select for their use.
C.the alternatives that consumers evaluate before making decisions.
D.the environments that affect the decision-making process.
E.the relevant reference group(s) for a particular purchase.
Answer
This answer is hidden. It contains 101 characters.
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