Question

Percival Company wishes to sell wooden beams to home builders. The current market price of the beams is $950, and Percival knows it must accept the market price. Currently, the beams cost Percival $809 to produce. The company wishes to make a profit equal to 16% of the price. Which of the following strategies would help Percival accomplish their objective?

A) Increase the production cost by $22 per unit.

B) Increase the volume of sales.

C) Increase the sales price to $961.

D) Reduce production costs by $11 per unit.

Answer

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