Question

Pet Care Companion Connection (PCCC) is an organization that trains persons with mild-to-moderate mental disabilities to care for pets in a pet boarding facility. This organization has been successful in providing a quality service for pet owners and a supportive training environment for their trainees. The tuition charged to trainees is only somewhat higher than the fee, which day-care providers would charge for these individuals. Graduates of the program are qualified for employment by commercial kennels. PCCC is an example of:

a. taking advantage of a need in the marketplace.

b. creative destruction of existing services for pet boarding.

c. institutionalized entrepreneurship.

d. internal corporate venturing.

Answer

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