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Question
(p.255)Justin brand boots have an ad, which shows a collage of photos of people enjoying life while wearing Justin boots. Which of the following will MOST likely cause the ad to have gone over budget?
A.The various locations used to create the collage
B.Failure to get permission to use the sites before the shooting day
C.The special lighting needed to replicate sunsets
D.The cost of the medium in which the ad was run
E.Providing the actor's wardrobe
Answer
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